Get Started Exporting

Chapter 1
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INTRODUCTION: THE WORLD IS OPEN FOR BUSINESS

  • Selling globally is easier than ever.
  • More help is available than ever.
  • Your assumptions may not be accurate.
  • You can transform your business—and yourself.
Chapter 2
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DEVELOPING AN EXPORT STRATEGY

  • Is your company ready to export?
  • How will exporting affect your company?
  • How do you create an export plan?
Chapter 3
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DEVELOPING A MARKETING PLAN

  • Writing a marketing strategy
  • Researching foreign markets
Chapter 4
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EXPORT ADVICE

  • U.S. Commercial Service assistance
  • Other government agency assistance
  • Assistance from chambers of commerce
Chapter 5
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METHODS AND CHANNELS

  • Finding the best approach to exporting for your company
  • Separating international from domestic business
  • Finding overseas partners, agents, and distributors
Chapter 6
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FINDING QUALIFIED BUYERS

  • U.S. Commercial Service programs to help you find buyers
  • Department of Commerce agencies to assist you
  • State and local government assistance
Chapter 7
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USING TECHNOLOGY LICENSING AND JOINT VENTURES

  • Methods of obtaining foreign trade income
  • Advantages and disadvantages of technology licensing and joint ventures
Chapter 8
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PREPARING YOUR PRODUCT FOR EXPORT

  • Adapting your product to meet government regulations, country conditions, or preferences
  • Modifying your product labeling and packaging
  • Planning for installation of your product overseas
Chapter 9
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EXPORTING SERVICES

  • Role of the service sector in the United States and in world economies
  • Differences between service and product exporting
  • Places where service exporters can find assistance
Chapter 10
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INTERNATIONAL LEGAL CONSIDERATIONS

  • Regulations you must follow to comply with U.S. law
  • Procedures to ensure a successful export transaction
  • Programs and tax procedures that open new markets and provide you with financial benefits
  • Intellectual property considerations
Chapter 11
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GOING ONLINE: E-EXPORTING TOOLS FOR SMALL BUSINESSES

  • E-commerce defined
  • Your company’s readiness
  • Steps to going online
Chapter 12
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SHIPPING YOUR PRODUCT

  • How international freight forwarders can help you
  • How your product should be packed and labeled
  • What documentation and insurance you may need
  • International shipping companies and what services they offer
Chapter 13
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PRICING, QUOTATIONS, AND TERMS<
  • Determining the best price for your product internationally
  • Handling requests for quotations and the pro forma invoice
  • Defining the terms of sale

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Chapter 14
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METHODS OF PAYMENT

  • Different ways to receive payment when selling your products internationally
  • Selection of a payment method
  • Currency issues and payment problems
Chapter 15
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FINANCING EXPORT TRANSACTIONS

  • Factors to consider in making financing decisions
  • Private sources of financing
  • Government sources of financing
Chapter 16
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BUSINESS TRAVEL ABROAD

  • Documents you need to travel internationally
  • Tips for travel and business meetings in your destination country
  • Cultural factors to take into account
Chapter 17
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SELLING OVERSEAS AND AFTER-SALES SERVICE

  • Establishing a policy to deal with international inquiries
  • Researching an international company before conducting business
  • Building and maintaining a working relationship with an overseas customer
  • Reviewing options for service delivery to foreign buyers
APPENDIX