Utilize Government Resources to Help You Go Global

By Kelly Watkins, President of Expressive Concepts
Excerpted from her webinar “Go Global” – presented to Indiana University alumni

In the 20 years I’ve been in business, I can only think of one time when my taxpayer dollars were very well spent – that’s with the USEAC (U.S. Export Assistance Center). You’ve probably heard the dreaded expression, “We’re from the government, and we’re here to help.” In this case, they really can help.

For a one-stop shop on conducting business globally, visit www.Export.gov. You can read their blog, “Tradeology” and find many resources.

Most important, though, is to contact your local office of the U.S. Commercial Service. These offices are staffed by knowledgeable agents. I promise they will provide more assistance than you can imagine.

For example, your local U.S. Commercial Service Officer can help you navigate through the maze of other government agencies. Between the different groups (and all the acronyms!), it can be a daunting task just to determine who to talk to. The government really does provide a lot of great assistance. The challenge is finding it.

Don’t go global alone. Ask for help. Many of the Export Assistance Center services are free. The rest of the services are so reasonably priced that they’re better than a BOGO sale at your favorite department store.

Presented by Kelly Watkins, Global Thought Leader – sharing expertise from all 7 continents to improve organizations’ effectiveness and their employees’ communication. www.KeepCustomers.com